Our Story

“As soon as I saw you, I knew an adventure was about to happen” Winnie the Pooh


The Urban Otter Story

Established in 2017 THE URBAN OTTER’s aim is to shake up the way we view city living by producing simple, stylish apparel inspired by imagination and possibility. THE URBAN OTTER is that childish sense of wonder. That innocent curiosity so many of us grow out of.

With life constantly revolving around our jobs we often forget to live, so our philosophy is simple. We believe that everyone should be exploring life, getting lost and trampling a new path…searching for awesomeness and those butterflies in your stomach…making the most of every spare second.

Life is about having fun and the adventures made searching for it. So, have a beer with your friends, stop worrying about life’s setbacks, and go explore with THE URBAN OTTER.

…join our little rebellion, become an urban explorer and re-live that childish sense of wonder…this is The Urban Otter story #urbanotterclothing

Our Promise

There is an unjustifiable amount of people living rough on our streets. Most of the time it’s through no fault of their own. If we can help and treat them as humans then that’s a good thing.

That’s why we donate 10% from every sale to Crisis, who do a fantastic job at helping those living on our streets rebuild their lives across England, Scotland and Wales.